Privacy Policy

Last updated September 01, 2021

Welcome to http://nankia.com (the “Site”). We understand that privacy online is important to users of our Site, especially when conducting business. This is Privacy Policy clarifies the nature, scope, and purpose of the processing of personal data (hereinafter referred to as “Data”) within our online offering and the related websites, features, and content, as well as external online presence, e.g. our Social Media Profile (collectively referred to as the “Online Offering”). With regard to the terminology used, e.g. “Processing” or “Responsible”, we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).

RESPONSIBLE

Chen GuiMing

Shenzhen Tian Nuoxi Technology Co., Ltd.

Shenzhen, China

H202, 331 Creative Park, Yintian Industrial Zone, Xixiang, Baoan District,
Email: service@nankia.com
Managing Director / Owner: Chen GuiMing
Link to the imprint: http://nankia.com/imprint

A TYPES OF PROCESSED DATA

– Inventory data (e.g., names, addresses).
– contact information (e.g., e-mail, phone numbers).
– content data (e.g., text input, photographs, videos).
– usage data (e.g., websites visited, interest in content, access times).
– Meta / communication data (e.g., device information, IP addresses).

CATEGORIES OF AFFECTED PERSONS

Visitors and users of the online offer (hereinafter we refer to the affected persons as “users”).

PURPOSE OF PROCESSING

– Provision of the online offer, its functions, and contents.
– Answering contact requests and communicating with users.
– Safety measures.
– Reach Measurement / Marketing

USED TERMS

“Personal data” means any information relating to an identified or identifiable natural person (hereinafter the “data subject”); a natural person is considered as identifiable, which can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (eg cookie) or to one or more special features, that express the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.
“Processing” means any process performed with or without the aid of automated procedures or any such process associated with personal data. The term goes far and includes virtually every handling of data.

“Pseudonymization” means the processing of personal data in such a way that the personal data can no longer be assigned to a specific data subject without additional information being provided, provided that such additional information is kept separate and subject to technical and organizational measures to ensure that the personal data not assigned to an identified or identifiable natural person.

“Profiling” means any kind of automated processing of personal data which involves the use of such personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to job performance, economic situation, health, personal to analyze or predict preferences, interests, reliability, behavior, whereabouts or relocation of that natural person.

“Responsible person” means the natural or legal person, public authority, body, or body that decides, alone or in concert with others, on the purposes and means of processing personal data.

“Processor” means a natural or legal person, public authority, agency, or other body that processes personal data on behalf of the controller.

RELEVANT LEGAL BASES

In accordance with Art. 13 GDPR, we inform you about the legal basis of our data processing. Unless the legal basis in the data protection declaration is mentioned, the following applies: The legal basis for obtaining consent is Article 6 (1) lit. a and Art. 7 GDPR, the legal basis for the processing for the performance of our services and the execution of contractual measures as well as the response to inquiries is Art. 6 (1) lit. b GDPR, the legal basis for processing in order to fulfill our legal obligations is Art. 6 (1) lit. c GDPR and the legal basis for processing in order to safeguard our legitimate interests is Article 6 (1) lit. f GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 paras. 1 lit. d GDPR as the legal basis.

SAFETY MEASURES

We take appropriate technical measures in accordance with Art. 32 GDPR, taking into account the state of the art, the implementation costs and the nature, scope, circumstances, and purposes of the processing as well as the different likelihood and severity of the risk to the rights and freedoms of natural persons and organizational measures to ensure a level of protection appropriate to the risk.

Measures include, in particular, ensuring the confidentiality, integrity, and availability of data by controlling physical access to the data, as well as their access, input, disclosure, availability, and separation. We have also set up procedures to ensure the enjoyment of data subject rights, data deletion, and data vulnerability. Furthermore, we consider the protection of personal data already in the development, or selection of hardware, software, and procedures, according to the principle of data protection through technology design and privacy-friendly default settings (Article 25 GDPR).

COLLABORATION WITH PROCESSORS AND THIRD PARTIES

If in the context of our processing, we disclose data to other persons and companies (contract processors or third parties), transmit them to them, or otherwise grant access to the data, this will only be done on the basis of a legal permission (eg if transmission of the data to third parties, as required by payment service providers, pursuant to Art. 6 (1) (b) GDPR to fulfill the contract), you have consented to a legal obligation or based on our legitimate interests (eg the use of agents, web hosters, etc.).

If we commission third parties to process data on the basis of a so-called “contract processing contract”, this is done on the basis of Art. 28 GDPR.

Transfers to third countries

If we process data in a third country (ie outside the European Union (EU) or the European Economic Area (EEA)) or in the context of the use of third party services or disclosure or transmission of data to third parties, this will only be done if it is to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only in the presence of the special conditions of Art. 44 et seq. GDPR. That the processing is e.g. on the basis of specific guarantees, such as the officially recognized level of data protection (eg for the US through the Privacy Shield) or compliance with officially recognized special contractual obligations (so-called “standard contractual clauses”).

RIGHTS OF DATA SUBJECTS

You have the right to ask for confirmation as to whether the data in question is being processed and for information about this data as well as for further information and a copy of the data in accordance with Art. 15 GDPR.

You have accordingly. Art. 16 GDPR the right to demand the completion of the data concerning you or the correction of the incorrect data concerning you.

In accordance with Art. 17 GDPR, they have the right to demand that the relevant data be deleted immediately or, alternatively, to require a restriction of the processing of data in accordance with Art. 18 GDPR.

You have the right to demand that the data relating to you, which you have provided to us, be obtained in accordance with Art. 20 GDPR and request their transmission to other persons responsible.

You have a gem. Art. 77 GDPR the right to file a complaint with the competent supervisory authority.

WITHDRAWAL

You have the right to grant consent in accordance with. Art. 7 para. 3 GDPR with effect for the future.

RIGHT TO OBJECT

You can object to the future processing of your data in accordance with Art. 21 GDPR at any time. The objection may in particular be made against processing for direct marketing purposes.

COOKIES AND RIGHT TO OBJECT IN DIRECT MAIL

“Cookies” are small files that are stored on users’ computers. Different information can be stored within the cookies. A cookie is primarily used to store the information about a user (or the device on which the cookie is stored) during or after his visit to an online offer. Temporary cookies, or “session cookies” or “transient cookies”, are cookies that are deleted after a user leaves an online service and closes his browser. In such a cookie, e.g. the contents of a shopping cart in an online shop or a login status are saved. The term “permanent” or “persistent” refers to cookies that remain stored even after the browser has been closed. Thus, e.g. the login status will be saved if users visit it after several days. Likewise, in such a cookie the interests of the users can be stored, which are used for range measurement or marketing purposes. A “third-party cookie” refers to cookies that are offered by providers other than the person who manages the online offer (otherwise, if it is only their cookies, this is called “first-party cookies”).

We can use temporary and permanent cookies and clarify this in the context of our privacy policy.

If users do not want cookies stored on their computer, they will be asked to disable the option in their browser’s system settings. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.

General Opt-Out: A general contradiction to the use of cookies used for online marketing purposes can be found in a variety of services, especially in the case of tracking, via the US website https://www.aboutads.info/ or the EU site https://www.youronlinechoices.com/ be explained. Furthermore, the storage of cookies can be achieved by switching them off in the settings of the browser. Please note that not all features of this online offer may be used.

DELETION OF DATA

The data processed by us are deleted or limited in their processing in accordance with Articles 17 and 18 GDPR. Unless explicitly stated in this privacy policy, the data stored by us are deleted as soon as they are no longer required for their purpose and the deletion does not conflict with any statutory storage requirements. Unless the data is deleted because it is required for other and legitimate purposes, its processing will be restricted. That data is blocked and not processed for other purposes. This applies, for example to data that must be kept for commercial or tax reasons.

According to legal requirements in Germany, the storage takes place in particular for 10 years according to §§ 147 Abs. 1 AO, 257 Abs. 1 Nr. 1 and 4, Abs. 4 HGB (books, records, management reports, accounting documents, trading books, relevant for taxation Documents, etc.) and 6 years in accordance with § 257 (1) no. 2 and 3, para. 4 HGB (commercial letters).

According to legal regulations in Austria, the storage takes place especially for 7 years according to § 132 paragraph 1 BAO (accounting documents, receipts/invoices, accounts, receipts, business papers, statement of income and expenses, etc.), for 22 years in connection with real estate and for 10 years in the case of documents relating to electronically supplied services, telecommunications, broadcasting and television services provided to non-entrepreneurs in the EU Member States and for which the Mini-One-Stop-Shop (MOSS) is used.

BUSINESS-RELATED PROCESSING

In addition, we process

– contract data (e.g., subject, term, customer category).

– Payment data (e.g., bank details, payment history)

from our customers, prospects, and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising, and market research.

ORDER PROCESSING IN THE ONLINE SHOP AND CUSTOMER ACCOUNT

We process the data of our customers as part of the ordering process in our online shop to allow them to select and order the selected products and services, as well as their payment and delivery, or execution.

The processed data includes inventory data, communication data, contract data, payment data and persons affected by the processing belong to our customers, prospects, and other business partners. Processing is for the purpose of providing contractual services in the context of the operation of an online shop, billing, delivery, and customer service. Here we use session cookies for the storage of the shopping cart contents and permanent cookies for the storage of the login status.

Processing is based on Art. 6 paras. 1 lit. b (execution of order transactions) and c (legally required archiving) GDPR. The required information for the establishment and fulfillment of the contract is required. We disclose the data to third parties only in the context of extradition, payment, or in the context of legal permissions and obligations to legal advisors and authorities. The data will be processed in third countries only if necessary, for the fulfillment of the contract (for example, on customer’s request upon delivery or payment).

Users can optionally create a user account, in particular by being able to view their orders. As part of the registration, the necessary mandatory information will be communicated to the users. The user accounts are not public and cannot be indexed by search engines. If users have terminated their user account, their data will be deleted with regard to the user account, subject to their retention is for commercial or tax law reasons according to Art. 6 para. 1 lit. c GDPR necessary. Information in the customer account remains until its deletion with subsequent archiving in case of a legal obligation. It is the responsibility of the users to secure their data upon termination before the end of the contract.

As part of the registration and re-registration and use of our online services, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user’s protection against misuse and other unauthorized use. A transfer of these data to third parties does not take place unless it is necessary for the prosecution of our claims or there is a legal obligation in accordance with. Art. 6 paras. 1 lit. c GDPR.

The deletion takes place after the expiry of legal warranty and comparable obligations, the necessity of keeping the data is checked every three years; in the case of legal archiving obligations, the deletion takes place after its expiration (end of commercial law (6 years) and tax law (10 years) retention obligation).

EXTERNAL PAYMENT SERVICE PROVIDERS

We use external payment service providers, through whose platforms the users and we can make payment transactions (eg, with a link to the privacy policy)

Stripe (https://stripe.com/at/privacy)

Paypal (https://www.paypal.com/webapps/mpp/ua/privacy-full)

Klarna (https://www.klarna.com/de/datenschutz/)

Visa (https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html)

Mastercard (https://www.mastercard.de/de-de/datenschutz.html)

American Express (https://www.americanexpress.com/us/content/customer-privacy-principles.html)

As part of the fulfillment of contracts, we set the payment service providers on the basis of Art. 6 para. 1 lit. b. GDPR. Incidentally, we use external payment service providers on the basis of our legitimate interests. Art. 6 para. 1 lit. f. GDPR in order to offer our users effective and secure payment options.

Amongst the data processed by the payment service providers are inventory data, e.g. the name and the address, bank data, such as Account numbers or credit card numbers, passwords, TANs and checksums, as well as contract, summary and recipient-related information. The information is required to complete the transactions. However, the data entered will only be processed and stored by the payment service providers. That We do not receive any account or credit card information, but only information with confirmation or negative disclosure of the payment. The data may be transmitted by the payment service providers to credit reporting agencies. This transmission aims at the identity and credit check. For this we refer to the terms and privacy policy of payment service providers.

For the payment transactions, the terms and conditions and the privacy notices of the respective payment service providers, which are available within the respective websites, or transaction applications apply. We also refer to these for further information and assertion of rights of withdrawal, information and other data subjects.

In order to be able to offer you Klarna’s payment options, we will pass to Klarna certain of your personal information, such as contact and order details, in order for Klarna to assess whether you qualify for their payment options and to tailor the payment options for you. General information on Klarna you can find here. Your personal data is handled in accordance with applicable data protection law and in accordance with the information in Klarnas privacy statement.

ADMINISTRATION, FINANCIAL ACCOUNTING, OFFICE ORGANIZATION, CONTACT MANAGEMENT

We process data in the context of administrative tasks and organization of our business, financial accounting and compliance with legal obligations, such as archiving. In doing so, we process the same data that we process in the course of rendering our contractual services. The processing principles are Art. 6 para. 1 lit. c. GDPR, Art. 6 para. 1 lit. f. GDPR. The processing affects customers, prospects, business partners and website visitors. The purpose and interest in processing lie in administration, financial accounting, office organization, data archiving, that is, tasks that serve to maintain our business, perform our duties and provide our services. The deletion of the data in terms of contractual performance and contractual communication corresponds to the information provided in these processing activities.

We disclose or transmit data to the financial administration, consultants, such as tax accountants or auditors, and other fee agents and payment service providers.

Furthermore, based on our business interests, we store information about suppliers, promoters and other business partners, e.g. for later contact. We generally store this majority of company-related data permanently.

BUSINESS ANALYSIS AND MARKET RESEARCH

In order to operate our business economically, to recognize market trends, wishes of the contractors and users, we analyze the data available to us for business transactions, contracts, inquiries, etc. We process stock data, communication data, contract data, payment data, usage data, metadata based on nature 6 para. 1 lit. f. GDPR, whereby the data subjects include contractual partners, interested parties, customers, visitors and users of our online offer.

The analyzes are carried out for the purpose of business analysis, marketing and market research. In doing so, we can provide the profiles of registered users with information, e.g. take into account their services. The analyzes serve us to increase the user-friendliness, the optimization of our offer and the business economics. The analyzes are for us alone and will not be disclosed externally unless they are anonymous, aggregated value analyzes.

If these analyzes or profiles are personal, they will be deleted or anonymized upon the termination of the users, otherwise after two years from the conclusion of the contract. Incidentally, the overall business analyzes and general trend provisions are created anonymously if possible.

PARTICIPATION IN AFFILIATE PROGRAMS

Within our online offer, we rely on our legitimate interests (i.e., interest in the analysis, optimization and economic operation of our online offer) acc. Art. 6 para. 1 lit. f GDPR industry-standard tracking measures as required for the operation of the affiliate system. Below we clarify the users about the technical background.

The services offered by our contractual partners can also be advertised and linked to other websites (so-called affiliate links or after-buy systems, if, for example, links or services of third parties are offered after the conclusion of a contract). The operators of the respective websites receive a commission if users follow the affiliate links and then take advantage of the offers.

In summary, our online offering requires us to be able to keep track of whether users who are interested in affiliate links and / or the offers available to us then take advantage of the offers on the affiliate links or on our online platform. For this, the affiliate links and our offers are supplemented by certain values that are part of the link or otherwise, e.g. in a cookie, can be set. The values include in particular the source website (referrer), time, an online identifier of the operator of the website on which the affiliate link was located, an online identifier of the respective offer, an online identifier of the user, as well as tracking specific values such as Ad ID, affiliate ID, and categorizations.

The online user IDs used by us are pseudonymous values. That the online identifiers themselves do not contain personal data such as names or e-mail addresses. They only help us determine whether the same user who clicked on an affiliate link or was interested in an offer through our online offer, perceived the offer, i. e.g. has signed a contract with the provider. However, the online identification is personal.

RECORDING FUNCTION

Users can create a user account. As part of the registration, the required mandatory information is communicated to the users and based on Art. 6 para. 1 lit. b GDPR processed for purposes of providing the user account. The processed data include in particular the login information (name, password, and e-mail address). The data entered during registration will be used for the purpose of using the user account and its purpose.

Users may have access to information relevant to their user account, e.g. technical changes, be informed by e-mail. If users have terminated their user account, their data will be deleted with respect to the user account, subject to a statutory retention requirement. It is the responsibility of the users to secure their data upon termination before the end of the contract. We are entitled to irretrievably delete all user data stored during the term of the contract.

As part of the use of our registration and registration functions as well as the use of the user account, the IP address and the time of the respective user action will be saved. The storage is based on our legitimate interests, as well as the user’s protection against misuse and other unauthorized use. A transfer of these data to third parties does not take place unless it is necessary for the prosecution of our claims or there is a legal obligation in accordance with. Art. 6 para. 1 lit. c GDPR. The IP addresses will be anonymized or deleted after 7 days at the latest.

CONTACT

When contacting us (for example, by contact form, e-mail, telephone or via social media) the information of the user to process the contact request and its processing in accordance with. Art. 6 para. 1 lit. b) GDPR processed. User information can be stored in a Customer Relationship Management System (“CRM System”) or comparable request organization.

We delete the requests if they are no longer required. We check the necessity every two years; Furthermore, the legal archiving obligations apply.

With the following information, we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedures as well as your right of objection. By subscribing to our newsletter, you agree to the receipt and the procedures described.

Content of the newsletter: We send newsletters, e-mails and other electronic notifications with advertising information (hereinafter “newsletter”) only with the consent of the recipient or legal permission. Insofar as the contents of a newsletter are concretely described, they are authoritative for the consent of the users. Incidentally, our newsletter contains information about our services and us.

Double opt-in and logging: Registration for our newsletter is done in a so-called double-opt-in procedure. That After registration, you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that nobody can register with external e-mail addresses. The registration for the newsletter will be logged in order to prove the registration process according to the legal requirements. This includes the storage of the login and the confirmation time, as well as the IP address. Likewise, changes to your data stored with the shipping service provider will be logged.

Credentials: To subscribe to the newsletter, it is sufficient to provide your e-mail address. Optionally, we ask you to give a name in the newsletter for your personal address.

The dispatch of the newsletter and the associated performance measurement are based on the consent of the recipients acc. Art. 6 para. 1 lit. an Art. 7 GDPR i.V.m § 7 Abs. 2 No. 3 UWG or if consent is not required, based on our legitimate interests in the direct marketing acc. Art. 6 para. 1 lt. F. GDPR i.V.m. § 7 Abs. 3 UWG.

The logging of the registration process is based on our legitimate interests in accordance with. Art. 6 para. 1 lit. f GDPR. Our interest lies in the use of a user-friendly and secure newsletter system, which serves both our business interests and the expectations of the users and also allows us to prove our consent.

Termination / Revocation – You may terminate the receipt of our newsletter at any time, ie. Revoke your consent. A link to cancel the newsletter can be found at the end of each newsletter. We may save the submitted email addresses for up to three years based on our legitimate interests before we delete them to provide prior consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for cancellation is possible at any time, provided that at the same time the former existence of a consent is confirmed.

NEWSLETTER – SHIPPING SERVICE PROVIDER

We use SendinBlue for sending newsletters. The provider is SendinBlue SAS, 55, rue d’Amsterdam, 75008 Paris, France. SendinBlue is a service with which the newsletter dispatch can be organized and analyzed. The data entered by you for the purpose of receiving the newsletter (e-mail address, for example) will be stored on SendinBlue’s servers.

Our newsletter sent with SendinBlue allows us to analyze the behavior of newsletter recipients. This can for example analyze how many recipients have opened the newsletter message and how often which link in the newsletter was clicked.

The data processing is based on your consent. You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the already completed data processing operations remains unaffected by the revocation.

If you do not want analysis by SendinBlue, you have to unsubscribe from the newsletter. For this, we provide in each newsletter message a corresponding link. Furthermore, you can revoke your consent at any time with effect for the future by e-mail to the address given in the imprint.

The data you have stored with us for the purposes of subscribing to the Newsletter will be stored by us from the newsletter until you submit it and will be deleted from our servers as well as from the SendinBlue servers after you have unsubscribed from the newsletter. Data that has been stored for other purposes with us (such as e-mail addresses for the member’s area) remain unaffected.

For details, see the SendinBlue privacy policy at: https://en.sendinblue.com/legal/privacypolicy/.

NEWSLETTER – SUCCESS MEASUREMENT

The newsletters contain a so-called “web-beacon”, i. a pixel-sized file that is retrieved from the server when opening the newsletter from our server, or if we use a shipping service provider. This call will initially collect technical information, such as information about the browser and your system, as well as your IP address and time of retrieval.

This information is used to improve the technical performance of services based on their specifications or audience and their reading habits, based on their locations (which can be determined using the IP address) or access times. Statistical surveys also include determining if the newsletters will be opened, when they will be opened and which links will be clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our goal nor, if used, that of the shipping service provider to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.

A separate revocation of the performance measurement is unfortunately not possible, in this case, the entire newsletter subscription must be terminated.

HOSTING AND E-MAILING

The hosting services we use are designed to provide the following services: infrastructure and platform services, computing capacity, storage and database services, e-mailing, security and technical maintenance services we use to operate this online service.

Here we, or our hosting provider, process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer acc. Art. 6 para. 1 lit. f GDPR Art. 28 GDPR (conclusion of contract processing contract).

MAGENTO

We use Magento software from Adobe Systems Software Ireland Limited, 4-6 Riverwalk Citywest Business Campus Dublin 24, Republic of Ireland, as a software system to operate our online store functionally. In the course of processing any personal information, it will be stored on AWS servers hosted in Frankfurt (“Amazon Web Services”).

GOOGLE TAG MANAGER

Google Tag Manager is a solution that allows us to manage so-called website tags through one interface (including, for example, Google Analytics and other Google marketing services in our online offering). The tag manager itself (which implements the tags) does not process users’ personal data. With regard to the processing of users’ personal data, reference is made to the following information about Google’s services.

Usage Policy: https://www.google.com/analytics/tag-manager/use-policy/.

GOOGLE ANALYTICS

Based on our legitimate interests (i.e., interest in the analysis, optimization, and economic operation of our online offer within the meaning of Art. 6 (1) lit. GDPR), Google Analytics uses a web analytics service provided by Google LLC (“Google”). Google uses cookies. The information generated by the cookie about the use of the online offer by the users are usually transmitted to a Google server in the USA and stored there.

Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with further services related to the use of this online offer and the internet usage. In this case, pseudonymous usage profiles of the users can be created from the processed data.

We only use Google Analytics with activated IP anonymization. This means that the IP address of the users will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.

The IP address submitted by the user’s browser will not be merged with other data provided by Google. Users can prevent the storage of cookies by setting their browser software accordingly; Users may also prevent the collection by Google of the data generated by the cookie and related to its use of the online offer and the processing of such data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

Opt-Out: For more information about Google’s data usage, hiring and disparaging options, please read Google’s Privacy Policy (https://policies.google.com/technologies/ads) and Google’s Ads Ads Settings (https://adssettings.google.com/authenticated).

The personal data of users will be deleted or anonymized after 14 months.

GOOGLE UNIVERSAL ANALYTICS

We use Google Analytics in the design as “Universal Analytics”. “Universal Analytics” means a process of Google Analytics, in which the user analysis is based on a pseudonymous user ID and thus a pseudonymous profile of the user is created with information from the use of different devices (so-called “cross-device tracking”).

TARGETING WITH GOOGLE ANALYTICS

We use Google Analytics to display advertisements displayed within Google and its affiliate advertising services, only those users who have shown an interest in our online offering or who have certain characteristics (eg interests in specific topics or products visited by them) Web pages) that we submit to Google (so-called “remarketing” or “Google Analytics audiences”). With Remarketing Audiences, we also want to make sure that our ads meet the potential interest of users.

GOOGLE ADWORDS AND CONVERSION MEASUREMENT

We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 on the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online service within the meaning of Art. 6 (1) lit. DSGVO), USA, (“Google”).

We use Google’s online marketing method “AdWords” to place ads on the Google advertising network (e.g., in search results, in videos, on websites, etc.) to show them to users who have a suspected interest in the ads. This allows us to better target advertisements for and within our online offering so that we only present ads to users that potentially match their interests. If a user e.g. Showing ads for products, he was looking for on other online offers is called remarketing. For these purposes, upon access to our and other websites where the Google Advertising Network is active, Google will immediately execute a code from Google and become so-called (re) marketing tags (invisible graphics or code, also as ” Web beacons “) incorporated into the website. With their help, the user is provided with an individual cookie on the device a small file is saved (instead of cookies, comparable technologies can be used). In this file, it is noted which web pages the user visited, for what content he is interested and what offers the user has clicked, as well as technical information about the browser and operating system, referring web pages, visit time and other information on the use of the online offer. Take note, among other things, that YouTube is a Google product that can use the set Google AdWords cookies.

Furthermore, we receive an individual “conversion cookie”. The information obtained through the cookie is used by Google to generate conversion statistics for us. However, we only hear about the anonymous total number of users who clicked on our ad and were redirected to a conversion tracking tag page. However, we do not receive information that personally identifies users.

The data of the users are pseudonym processed in the context of the Google advertising network. That Google stores and processes e.g. not the name or e-mail address of the users but processes the relevant data cookie-related within pseudonymous user profiles. That from the perspective of Google, the ads are not managed and displayed to a specifically identified person, but to the cookie owner, regardless of who that cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected about users is transmitted to Google and stored on Google’s servers in the United States.

Opt-Out: For more information about Google’s data usage, hiring and opt-out options, please read Google’s Privacy Policy (https://policies.google.com/technologies/ads) and Google’s Ads Settings (http://policies.google.com/technologies/ads). https://adssettings.google.com/authenticated).

GOOGLE DOUBLECLICK

We use Google’s online AdWords marketing tool “AdWords” to place ads on the Google advertising network (e.g., in search results, in videos, on websites, etc.) so that they are displayed to users who have a suspected interest in the ads. This allows us to more specifically display ads for and within our online offering so that we only present ads to users that potentially match their interests. If a user e.g. Showing ads for products he’s been looking for on other online offers is called remarketing. For these purposes, upon access to our and other websites where the Google Advertising Network is active, Google will immediately execute a Google code and become so-called (re) marketing tags (invisible graphics or code, also known as “).” Web beacons “) incorporated into the website. With their help, the user is provided with an individual cookie, i. a small file is saved (instead of cookies, comparable technologies can also be used). In this file is noted which websites the user visited, for what content he is interested and what offers the user has clicked, as well as technical information about the browser and operating system, referring websites, visit time and other information on the use of the online offer.

Furthermore, we receive an individual “conversion cookie”. The information obtained through the cookie is used by Google to generate conversion statistics for us. However, we only hear the anonymous total number of users who clicked on our ad and were redirected to a conversion tracking tag page. However, we do not receive any information that personally identifies users.

The data of the users are pseudonym processed within the Google advertising network. That Google stores and processes e.g. not the name or e-mail address of the users, but processes the relevant data cookie-related within pseudonymous user profiles. That from the perspective of Google, the ads are not managed and displayed to a specifically identified person, but to the cookie owner, regardless of who that cookie owner is. This does not apply if a user has explicitly allowed Google to process the data without this pseudonymization. The information collected about users is transmitted to Google and stored on Google’s servers in the United States.

GOOGLE OPTIMIZE

Our website also uses Google Optimize. Google Optimize analyzes the use of different variations of our website and helps us to improve the usability according to the behavior of our users on the website. Google Optimize is a Google Analytics integrated tool.

Opt-Out: see GOOGLE ANALYTICS

BING ADS

Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 (1) lit. GDPR), we base our online offer on the conversion and tracking tool “Bing Ads” Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Microsoft stores cookies on the users’ devices in order to allow users to analyze the use of our online offer as long as users have accessed our online offer via a Microsoft Bing ad (so-called “conversion measurement”). Microsoft and we can thus recognize that someone clicked on an ad, was redirected to our online offer, and reached a previously determined landing page (called the “conversion page”). We only hear the total number of users who clicked on a Bing ad and were then redirected to the conversion page. No IP addresses are stored. No personal information on the identity of the users is given.
Microsoft is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000KzNaAAK&status=Active).

Opt-Out: If users do not want to participate in the Bing Ads tracking process, you may opt-out of setting a cookie by browser setting or using the Microsoft opt-out page: https://choice.microsoft.com/ -DE/opt-out.
For more information about privacy and cookies on Microsoft Bing Ads, please refer to the Microsoft Privacy Policy: https://privacy.microsoft.com/en-us/privacystatement.

FACEBOOK PIXELS, CUSTOM AUDIENCES AND FACEBOOK CONVERSION

Within our online offer is due to our legitimate interests in analysis, optimization and economic operation of our online offer and for these purposes, the so-called “Facebook pixel” of the social network Facebook, by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if you are located in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”).

Facebook is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).

With the help of the Facebook pixel, it is on the one hand possible for Facebook to determine the visitors to our online offer as a target group for the display of advertisements (so-called “Facebook ads”). Accordingly, we use the Facebook Pixel to display the Facebook Ads we submit to only those Facebook users who have shown an interest in our online offering or certain features (eg interests in certain topics or products based on the websites visited determined), which we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to make sure that our Facebook ads are in line with the potential interest of users and are not annoying. With the help of the Facebook pixel, we can also understand the effectiveness of the Facebook ads for statistical and market research purposes, in which we see whether users were redirected to our website after clicking on a Facebook ad (so-called “conversion”).

The processing of the data by Facebook is part of Facebook’s data usage policy. Accordingly, general notes on how to display Facebook Ads, in Facebook’s Data Usage Policy: https://www.facebook.com/policy.php. For specific information and details about the Facebook Pixel and how it works, visit the help section of Facebook: https://www.facebook.com/business/help/651294705016616.

You may object to the capture by the Facebook Pixel and the use of your data to display Facebook Ads. To set which types of ads you see within Facebook, you can go to the page set up by Facebook and follow the instructions for the usage-based advertising settings: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, i. they are adopted for all devices, such as desktop computers or mobile devices.

We match your user ID with the services of Facebook, Inc. in order to obtain additional information about your user behavior so that the advertising display can be more relevant. The legal basis for this is your consent to Art. 6 para. 1 p. 1 lit. a) GDPR.

Opt-Out: You can also use the Cookies for distance measurement and promotional purposes via the deactivation page of the Network Advertising Initiative (https://networkadvertising.org/) and in addition the US website (https://www.aboutads.info) or the European website (https://www.youronlinechoices.com).

ONLINE PRESENCE IN SOCIAL MEDIA

We maintain an online presence within social networks and platforms in order to communicate with customers, prospects and users active there and to inform them about our services. When calling the respective networks and platforms, the terms and conditions and the data processing guidelines apply to their respective operators.

Unless otherwise stated in our Privacy Policy, we process users’ data as long as they communicate with us within social networks and platforms, e.g. Write posts on our online presence or send us messages.

INTEGRATION OF SERVICES AND CONTENTS OF THIRD PARTIES

Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 (1) lit. GDPR), we make use of content or services offered by third-party providers in order to provide their content and services, such as include videos or fonts (collectively referred to as “content”).

This always presupposes that the third-party providers of this content perceive the IP address of the users since they could not send the content to their browser without the IP address. The IP address is therefore required for the presentation of this content. We endeavor to use only content whose respective providers use the IP address solely for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also referred to as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may include, but is not limited to, technical information about the browser and operating system, referring web pages, visit time, and other information regarding the use of our online offer.

USE OF FACEBOOK SOCIAL PLUGINS

Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 (1) f. GDPR) we use social plugins (“plugins”) of the social network facebook.com, which operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”). The plugins can represent interaction elements or content (eg videos, graphics or text contributions) and can be recognized by one of the Facebook logos (white “f” on blue tile, the terms “Like”, “Like” or a “thumbs up” sign) or are marked with the addition “Facebook Social Plugin”. The list and appearance of Facebook Social Plugins can be viewed here: https://developers.facebook.com/docs/plugins/.

When a user invokes a feature of this online offering that includes such a plugin, their device establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to the device of the user and incorporated by him into the online offer. In the process, user profiles can be created from the processed data. We, therefore, have no influence on the amount of data that Facebook collects with the help of this plugin and therefore informs the users according to our knowledge.

By integrating the plugins, Facebook receives the information that a user has accessed the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to his Facebook account. If users interact with the plugins, for example, press the Like button or leave a comment, the information is transmitted from your device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out and save their IP address. According to Facebook, only an anonymous IP address is stored in Germany.

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as the related rights and setting options for protecting the privacy of users, can be found in Facebook’s privacy policy: https://www.facebook.com/about/privacy/.

Opt-Out: If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook and delete his cookies before using our online offer. Other settings and inconsistencies regarding the use of data for advertising purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US-American site https://www.aboutads.info or the EU page https://www.youronlinechoices.com/. The settings are platform-independent, i. they are adopted for all devices, such as desktop computers or mobile devices.

INSTAGRAM

Within our online offering, features and content of the Instagram service offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, may be incorporated. For this, e.g. Content such as images, videos, or text and buttons that allow users to share content from this online offering within Instagram. If the users are members of the platform Instagram, Instagram can call the o.g. Assign contents and functions to the profiles of the users there.

Opt-Out: Instagram privacy policy: https://instagram.com/about/legal/privacy/.

TWITTER

Twitter’s Remarketing feature (Twitter Inc., 1355 Market Street Suite 900, San Francisco, CA 94103, USA), which we use on our website, allows us to engage visitors with Twitter-based advertisements based on their interests. For this purpose, Twitter uses so-called “tags”. This day will record site visits and website usage data. When a user visits a webpage containing such a tag, Twitter places a cookie in the user’s browser. The unique ID of this cookie is recorded and it is included in the audience for remarketing on Twitter. If you visit Twitter below, you will see ads based on your interests. Personal data is not collected or stored by you, and you are therefore not identifiable for us on Twitter.

Opt-Out: If you do not want Twitter to not target you with targeted advertising, you can disable this feature on Twitter at https://support.twitter.com/articles/20171528. In addition, Twitter supports the option “Do Not Track (DNT)”. You can activate these at: https://support.twitter.com/articles/20171372. If you’ve enabled the DNT option in the browser, Twitter will not associate your account with browser-related information to serve you tailored ads. For more information on Twitter privacy and Twitter advertising, visit https://twitter.com/en/privacy

OUTBRAIN

In some areas of our website, we use the technology of Outbrain UK Ltd, Outbrain UK Limited, 5 New Bridge Street, London, EC4V 6JAUK. With the help of a so-called widget, users are informed of any further content that may also be of interest to you on our website and on websites of third parties. The content displayed in the Outbrain widget is automatically controlled and delivered by Outbrain in terms of content and technology.

The reading recommendations integrated mostly below an article are determined on the basis of the previous content read by the user. Outbrain uses cookies stored on the user’s device or browser to display this interest-based content. Outbrain collects the device source, the browser type, as well as the IP address of the user in which the last octet is deleted for anonymization. Outbrain awards a so-called Universally Unique Identifier (UUID), which can identify the user on a device-by-device basis when visiting a website that implements the Outbrain widget. Outbrain creates user profiles in which user interactions (e.g., page views and clicks) of a browser or terminal are aggregated to derive the preferences of the UUID.

The use of the services of Outbrain serves the purpose of preserving our legitimate interests, which prevail in the context of a weighing up of interests, in the optimal marketing of our website in accordance with Art. 6 (1) sentence 1 lit. f DSGVO.

Opt-Out: You can opt-out of tracking to display interest-based referrals by Outbrain at any time; To do this, click on the “opt-out” box under Outbrain’s privacy policy, available at http://www.outbrain.com/legal/privacy. Here you can also get more information about the privacy of Outbrain UK Ltd. The opt-out only applies to the device you are using and also loses its validity if you delete your cookies.

TABOOLA

Our website uses technologies from Taboola Inc. (28 West 23rd St. 5th Fl, New York, NY 10010, www.taboola.com, “Taboola”). Taboola uses cookies that determine what content you use and which of our pages you visit. The cookie enables us to create pseudonymous user profiles by collecting device-related data as well as log data and to recommend content that suits your personal interests. So we can design our offer individually for you. These usage profiles do not allow you to draw conclusions about your person.

Opt-Out: For more information about Taboola and the ability to disable the Taboola cookie, visit https://www.taboola.com/privacy-policy (opt-out information at Site Visitor Choices).

PLISTA

Our website is supported by a fully automatic recommendation technology of the company plista GmbH, Torstraße 33, 10119 Berlin. For the delivery of usage-based content recommendations and advertisements, plista collects and processes information on the user behavior of website visitors (so-called usage data) on all websites of the plista partner network (ie all those websites on which plista products are used).
When a visitor first accesses a web page where plista products are used, plista places a targeting cookie in the browser of this webpage visitor, which contains a randomly assigned identifier (long number combination, so-called cookie ID).
Subsequently, information on the user behavior of the website visitor is recorded on all websites of the plista partner network, summarized into a usage profile and evaluated for the delivery of relevant article recommendations and advertisements. In particular, the usage data collected by plista includes information about the devices used (eg device type, operating system, browser) and their settings, information about publishers visited (eg name, country and language of the visited publisher, URL) and the embedded plista products (eg widget type and widget specifications) as well as information about consumed product recommendations and advertisements (eg category, length of stay, clicks).
In order to be able to differentiate between different website visitors, the usage data are combined in each case in combination with the Cookie ID to pseudonymous user profiles.
All data from website visitors from the EU, the European Economic Area and Switzerland are stored on our servers hosted in Germany.

The plista targeting cookie has a retention period of one year and is automatically deleted when it expires. All stored data of website visitors are also deleted or anonymized no later than one year after their collection and can be used in the latter case only for statistical purposes. We may pass data from website visitors (in particular, the cookie ID we have assigned) to selected third-party providers and service providers to exploit specific types of advertising. We have entered into data protection agreements with these third-party providers and service providers, each of which ensures a level of data protection similar to that of plista itself.

Opt-Out: On our website we provide a tool for all website visitors, with the help of which they can explain their opt-out to usage-based online advertising at any time. This opt-out tool is available at https://www.plista.com/en/about/opt-out/ and via a link in all our products / widgets in the plista partner network.
Functioning of the opt-out tool: When clicking on the “Opt-Out” button, an opt-out cookie is set in the browser of the website visitor and the plista targeting cookie is deleted. As long as the opt-out cookie is set, plista will neither install a new targeting cookie nor collect or evaluate further usage data.
More information on this and the privacy of plista can be found at https://www.plista.com/en/about/privacy/. Of course, you are always free to deactivate plista’s usage-based advertising by opting out at https://www.plista.com/en/about/opt-out/. “

MAYA.AI

We have tied up with a third-party vendor, Crayon Data Pvt. Ltd, to implement their product, maya.ai, on our website. maya.ai is a product that personalizes the website experience in order to improve customer’s experience on our website. We do NOT share any personal details of our customers with our third-party vendor and all recommendations made by third-party products are done based on the pre-existing cookies.

While no customer’s personal data is shared with the vendor, there is an option to delete all your cookies from our website. Deleting customer cookies will remove all personalization from this website. The customer’s existing maya.ai cookie will be deleted once the customer closes the active session. All future cookies remain on the customer’s browser itself. The customer’s cross-session browsing is not tracked.

Our third-party vendor is not able to identify any repeat customers as no personally identifiable information of customers is shared with them.

Opt-Out: However, to turn off cookies, you can do that at any time through your browser settings.

For more information please refer to https://www.crayondata.com/

ADCELL/ Firstlead GmbH

This website uses tracking cookies of the brand ADCELL of Firstlead GmbH. Visitors who click on an advertisement on the page of blue work, a cookie is set. Firstlead GmbH / ADCELL uses these cookies in order to understand the origin of the orders or order generation. In addition, Firstlead GmbH / ADCELL uses so-called tracking pixels. Through this information can be evaluated as the traffic on the pages. The information generated by cookies and tracking pixels on the use of this website (including the IP address) and the delivery of advertising formats are transmitted to a server of Firstlead GmbH / ADCELL and stored there. Among other things, Firstlead GmbH / ADCELL can recognize that the partner link was clicked on this website. Firstlead GmbH / ADCELL may provide this (anonymised) information to contractors in certain circumstances, but data such as the IP address will not be merged with other stored data.

Opt-Out: If you would like to refuse the tracking by ADCELL, please visit the page https://www.adcell.de/datenschutz.

CRITEO

On our web pages aggregated and at any rate pseudonymized information about the surfing behavior of the website visitors are collected and stored by a technology of Criteo GmbH (Criteo GmbH, Lehel Carré, Gewürzmühlstraße 11, 80538 Munich, Germany) for marketing purposes. These data are stored in cookies on the visitor’s computer. Based on an algorithm, Criteo GmbH analyzes the recorded surfing behavior and can then display targeted product recommendations as personalized advertising banners on other websites (so-called publishers). The data are pseudonymized for us and are not used by us to personally identify you as a visitor to our websites. The collected data will only be forwarded to Criteo GmbH for the purpose of retargeting.

We store the data for a period of 13 months.

Opt-Out: You can read Criteo’s privacy policy and privacy policy in general and opt-out of the pseudonymous analysis of your surfing behavior at https://www.criteo.com/privacy/ (opt-out).

AWIN

We are on the basis of our legitimate interests (ie interest in the economic operation of our online offer within the meaning of Art. 6 para 1 lit. DSGVO) participants in the affiliate program of AWIN AG, Eichhornstraße 3, 10785 Berlin, Germany, to provide a medium that has been designed for websites that earn advertising costs through the placement of advertisements and links to AWIN (so-called affiliate system). AWIN uses cookies in order to understand the origin of the contract. Among other things, AWIN can recognize that you have clicked the partner link on this website and then made a contract with or through AWIN.

Opt-Out: For more information about Awin’s data usage and opt-out options, please refer to the Company’s Privacy Policy: https://www.awin.com/legal.

Lucky Orange

This website uses the Lucky Orange web analytics service of Lucky Orange LLC, 8680 w. 96th Street, Suite 200, Overland Park, KS 66212, USA, to analyze and regularly improve the use of our website. With the statistics, we can improve our offer and make it more interesting for you as a user. The legal basis for the use of Lucky Orange is Art. 6 para. 1 sentence 1 lit. f DS-GMO. Lucky Orange is Privacy Shield certified.

For this evaluation, cookies are stored on your computer and transmitted for evaluation to servers of Lucky Orange LLC in the USA.

Opt-Out: You can adjust the evaluation by deleting existing cookies and preventing the storage of cookies. If you prevent the storage of cookies, we point out that you may not be able to use this website to the full extent. Preventing the storage of cookies is possible by setting in your browser. Preventing the use of Lucky Orange is possible by activating an opt-out cookie at the following link: https://privacy.luckyorange.com/.

This website uses Lucky Orange in IP Masking mode. As a result, IP addresses are processed shortened, a direct person-relatedness can thus be excluded. The IP address transmitted by Lucky Orange from your browser will not be merged with other data collected by us. For information about Lucky Orange privacy, visit https://www.luckyorange.com/privacy.php.

RTB House

On our website, we use the technology of RTB House S.A., 61/101 Złota Street, 00-819 Warsaw, Poland. This technology allows us to use pixel and cookies to point you to further content that may also be of interest to you within our website or on third-party websites (retargeting). Cookies are used in this context. The recommendations integrated by RTB House are determined on the basis of your previously read content. The contents are technically controlled and delivered by RTB House automatically. The ad is pseudonymous.

The information generated by the cookie about your use of this website such as browser type/version, operating system used, referrer URL (the previously visited page), time of the server request are transmitted to the server of RTB House and stored there.

Opt-Out: For more information on RTB House’s privacy, please visit: https://www.rtbhouse.com/privacy/.

You may object to RTB House’s interest-based tracking via the opt-out box within RTB House’s Privacy Policy at any time. Please note that you must set the opt-out cookie separately in every device you use to access our website. After the objection, you will continue to be offered interesting additional content; However, these are no longer based on your previous usage behavior on our websites.

Liquid M

On our website, we use the technology of Liquid M to deliver relevant ads to you.

The supplier of Liquid M is Liquid M Technology GmbH, Rosenthalerstr. 36, 10178 Berlin, Germany.

Opt-Out: Link Privacy Policy: https://liquidm.com/privacy-policy/

Link to Opt-Out: http://liquidm.com/optout/

Ladenzeile/ Visual Meta

We use on our website a cookie of Visual Meta GmbH (“VM”, Alexanderstraße 1-5, 10178 Berlin, Germany), the operator of the portals LadenZeile and ShopAlike. This cookie is executed upon completion of an order process on the user’s device. Anonymous data for the order process (for example, the value of the basket of goods) is transferred to your device and from there to VM. VM records your IP address in pseudonymous form. This is done with legitimate interest to allocate sales, for marketing purposes and possibly for the exercise of civil claims. VM deletes the data as soon as it is no longer needed for these purposes.

Opt-Out: For this we refer to the privacy policy of VM under www.ladenzeile.de/datenschutzerklaerung.html.

Unless you agree with the tracking, you can prevent this in the browser via the do-not-track setting or click here.

HOW WE PROTECT YOUR PERSONAL DATA

We take the protection of your personal information very seriously and implement appropriate technical and organizational measures to protect it against unauthorized or unlawful processing of this data and their accidental loss, destruction or damage.

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